Getting naked in the world’s largest department garlic
By our Reporter

Busan, South Korea — In the US, a mall is a place to get a slice of pizza from Sbarro and buy some T-shirts at the Gap. But in South Korea, it’s a place where you can experience a jjimjilbang, an element of the country’s unique spa culture. Premium spas can be found tucked inside the country’s many modern mega-malls, but none are quite as memorable as the one waiting in the southern coastal city of Busan.
Shinsegae Centum City is actually the world’s largest department store, clocking in at 3.16 million square feet. Past the Chanel makeup counter and dizzying rows of designer handbags is a black glass door, where shoppers and locals alike pour into Spa Land. This isn’t a place to sit in a private room and get pampered.
Jjimjilbangs – comprised of two Korean words, _jjimjil_ (heated therapy) and _bang_ (room) – are like a Japanese onsen crossed with a Finnish sauna. Guests go into gender-separated areas, then strip down and soak in one of the heated pools on offer. Soaking and relaxing in hot water is fun, but the most special part comes after you’ve soaked – a full body scrubdown that makes you feel like you’ve been reborn.
Getting naked in a shared space can definitely be uncomfortable for some foreigners, but it can also be incredibly empowering. It’s common for multigenerational groups of women to come to the jjimjilbang together. Here, body positivity is more than a buzzword, and the ease and location of Shinsegae Centum City Spa Land make it a perfect starting point for visitors. >>


